Month: October 2018

How We Built Our Serverless Real-Time Analytics Platform with AWS Kinesis and Lambda

Data analytics have become a crucial requirement for every business today. The rate at which data generates has an exponential growth. Almost all the decisions we make are based on the data we’ve gathered. Okay, I guess I better stop here, for it’s impossible to summarize the importance of data in just one para or …

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How to Drive Profit through the Correct Use of Offers, Coupons, and Discounts

Discounts and deals! Honey to our ears! So they are to your customers too! However, as much as offers can be maneuvered as a tool to attract leads and build customer loyalty, its overuse can end up in incurring losses to the business. So, what are some ‘profitable’ ways in which you can give away …

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