The Psychology Behind Visual Marketing.

The Psychology Behind Visual Marketing.

You probably have heard the saying “a picture is a worth a thousand words”. What does this mean? A picture initiates triggers inside a person’s brain and helps to communicate the message to the most vital parts allowing you to connect with the message in a way that...
Generating Leads Through Social Media

Generating Leads Through Social Media

First, let’s understand what lead generation means. Leads are, simply, potential customers who have shown some interest in your product or business and have provided (or you may have got through other mechanisms, legal of course) their contact information which you...
The Significance of Real Time Communication

The Significance of Real Time Communication

Lee Rainie and Andrew Perrin of Pew Research Center has pointed out 10 facts about the smartphone 📱, of which, one fact points out the significance of the smartphone to smartphone users. 46% of the users mentioned that they couldn’t live without their smartphones....